Edible Education 101: "Consumerism, Marketing, and Health" with Joan Dye Gussow and Michael Moss

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Published March 17, 2014 | Updated July 16, 2014
Subject: Other
Place of Learning: Academic Classroom
Resource Type: Other
Grade Level: College/University, Adults/Professionals, Other
Uploaded by:
Hannah Piercey
Program Affiliations:

Edible Education 101: The Rise and Future of the Food Movement is a Spring 2014 course at UC Berkeley. The course is co-instructed by Michael Pollan, Knight Professor of Journalism, and Author, Activist, and Filmmaker Raj Patel.

Lecture

What are the consequences of modern food processing and how did we get here? Can we blame our unhealthy eating habits on the food industry? On advertising? How much responsibility should the food industry have for public health? What steps can food producers and others in the food system take to address our nation’s health crisis, and what policies can or should be implemented to support these initiatives?

Lecture Video

Please note that Michael Moss's portion of the lecture is not available for viewing. 

Lecturers

JOAN DYE GUSSOW is the Mary Swartz Rose Professor Emerita of Nutrition and Education at Teacher’s College, Columbia University (NYC), where she formerly chaired the Nutrition Education Department. She has a B.A. from Pomona College and earned her M.Ed. and Ed.D. from Teacher’s College. She is author, co-author, or editor of a number of articles and several books—most relevantly her 1978 book The Feeding Web and, more recently, This Organic Life and Growing, Older. From 1980 to 1983, Dr. Gussow served on the Diet, Nutrition, and Cancer Panel of the National Academy of Sciences followed by two terms on the NAS Food and Nutrition Board. She has also served on the FDA's Food Advisory Panel and, most recently, on the National Organic Standards Board. She is a founding member of Just Food.

MICHAEL MOSS is the author of the #1 New York Times bestseller Salt Sugar Fat: How the Food Giants Hooked Us, published by Random House in 2013. He has been an investigative reporter with the New York Times since 2000. He was awarded the Pulitzer Prize for explanatory reporting in 2010, and was a finalist for the prize in 2006 and 1999. He is also the recipient of a Loeb Award and an Overseas Press Club citation. Before joining the Times, he was a reporter for the Wall Street Journal, New York Newsday, and the Atlanta Journal-Constitution. He has been an adjunct professor at the Columbia University School of Journalism and currently lives in Brooklyn with his wife, Eve Heyn, and two sons.

Lecture Readings

 

Lecture Readings

Suggested Readings

  • Salt, Sugar, Fat: How the Food Giants Hooked Us, Random House, 2013, by Michael Moss
  • This Organic Life, Confessions of a Suburban Homesteader, Chelsea Green Press, 2001, by Joan Dye Gussow (more of Joan's writings can be found on her website
Sponsorships

The Edible Schoolyard Project and UC Berkeley Food Institute, with support from Stephen Silberstein, the Epstein/Roth Foundation, 11th Hour Project, Loker Foundation, and Bar-Lev Associates.

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